Factoring Brokers: Unique Selling Propositions

Factoring Brokers Company USPsWhat is a Unique Selling Proposition (USP)?

USP is how you as a factoring broker, differentiate yourself from your competition. We are sure you have your own USP to help your company stand out and close more deals. Here is Paragon’s Unique Selling Proposition, which we hope you can utilize within your sphere of influence.

What is Paragon’s Unique Selling Proposition?

1. We credit protect you

Why is this important and how does it separate Paragon from other AR factoring companies? Less than 20% of invoice factoring companies utilize credit insurance. Why so few? It is expensive and many invoice factors do not meet the stringent requirements of the credit insurance providers. Most importantly, Paragon being entrepreneurial like our clients see that safety and the ability to live to fight another day is paramount.

2. We can work with tax issues

Many companies deal with tax issues because of their accounts receivable going bad (See #1).  We have expertise in funding clients with both unpaid back taxes and tax liens in place.

3. We can handle client concentration

Most factoring companies cannot work with clients whose sales are concentrated in only 1 or 2 clients. At Paragon we have many clients where 100% of their sales are to one large company. We understand your relationship with your clients is critical and we work in a cordial and professional way with your customers that strengthen your relationship and improves cash flow

4. We fund startups

Twenty years ago, Paragon was once a startup and we understand the unique challenges you face on a daily basis. As long as the principals have industry expertise and the company sales can get to $25,000/month relatively quickly, Paragon can help.

5. We like Government Receivables

Many banks and accounts receivable funders specifically exclude Government Receivables from availability. We understand the Federal Acquisition Regulation (FAR) and the culture of dealing with and getting paid by the Government. In addition, we know one of the best ways to grow your business is through sales to Government entities and we want to be there for your company’s working capital needs.

6. Paragon is lean and entrepreneurial

We are lean and entrepreneurial just like our clients and has been for 25 years. With only a few decision makers at Paragon, we quickly get you the critical working capital your business needs. We can truly fund fast and understand your situation and industry. That is 25 years of solid history gives our clients and referral sources a sense of comfort. Paragon has deep resources and will always be there for you!

For  25 years, Paragon Financial Group has provided working capital solutions for growing and non or under-bankable companies throughout the United States.

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